Running one Substack is already a challenge. Running two — in different languages — can feel impossible. 🌍
That’s exactly why I loved sitting down with
, who successfully manages her publications in The Lemon Tree Mindset (English) and El Limonero (Spanish).Together, we compared notes, shared struggles, and swapped strategies.
For me, this conversation was especially close to home.
I run Clever Finance Girls in German and The Substack Hustle in English — and I know firsthand how hard it is to juggle different audiences, content rhythms, and expectations.
But I also know the opportunities it brings: new communities, fresh perspectives, and unexpected growth.
In this Live, Veronica and I went deep into what it really takes to make multilingual publishing work — not the polished version, but the real behind-the-scenes story.
Feel also free to ask your questions in the comments.
What We Covered in the Live
Why write in two languages — the personal and strategic reasons behind going multilingual.
Challenges no one tells you about — from split focus to managing two different audiences without burning out.
Cross-promotion strategies — how to link publications, use bios, and Substack Notes to guide readers between languages.
Growth insights — what’s actually working for attracting and retaining readers in different markets.
Community & engagement — ways to keep readers connected without duplicating your efforts.
Monetization insights — a brief look at how free vs. paid can play out differently across languages, and why clarity in your offer matters more than price.
Our personal journeys — my shift from selling courses to running a membership with weekly live calls, and Veronica’s experience building in both English & Spanish.
Practical takeaways — small, actionable steps like simplifying your structure, batching content, and focusing on clarity.
The Substack Hustle is for creators done with fake success stories.
Here you’ll get:
📝 1 honest post each month from my journey
No hype. No shortcuts. Just clarity, strategy, and the unfiltered middle.
👉 Join now and start building your Substack with confidence — minus the overwhelm.
