The Substack Hustle

The Substack Hustle

Share this post

The Substack Hustle
The Substack Hustle
Your 1-Hour Substack Content Planning Sprint
Side Hustle Strategy

Your 1-Hour Substack Content Planning Sprint

A simple, repeatable system to brainstorm 12 weeks of high-impact Substack post ideas—perfect for busy creators who want consistency without burnout.

Katja Groesser's avatar
Katja Groesser
May 23, 2025
∙ Paid
1

Share this post

The Substack Hustle
The Substack Hustle
Your 1-Hour Substack Content Planning Sprint
2
Share

Your Substack journey starts here—subscribe to grab the free checklist that simplifies it all! 🎯👇

Do you know this feeling?

You know you need to publish a post on your Substack (or blog, or anywhere else), but when you sit down to write—you have no idea what to say. So you pick a random topic, start writing in a rush, do a little last-minute editing, and hit publish.

That’s it.

But there’s this nagging voice in your head telling you: This isn’t sustainable. This isn’t how you build a newsletter your audience loves. And if you keep winging it like this, you're going to burn out—and probably stop enjoying writing altogether.

So you promise yourself: Next time I’ll plan ahead. I’ll be more organized.

But next week? It’s the same mess all over again.

That used to be me in my early blogging years.

Honestly, it took me way too long to figure out a system that actually worked—not just for planning a couple of posts, but for mapping out 12 weeks of content at a time.

But it wasn’t just about planning ahead.

It was about intentional planning—because if we’re not thinking about what our readers actually need, we’re just throwing spaghetti at the wall and hoping something sticks.

That’s why Substack content planning has been one of the biggest game-changers in my online business.

Once I started using this system for my blog, everything got easier: more freedom, more consistency, and way less stress.

Now, I use the same approach for my Substack newsletter. It helps me stay ahead without burning out, and it gives me confidence knowing that I always have valuable, audience-aligned content ready to go.

If you struggle to stay consistent or never seem to get more than one post ahead, this post is for you.

I’ll walk you through my simple but powerful 1-hour Substack content planning system—complete with prompts, tools, and idea-sparking tricks.

It’s perfect for busy creators, weekend writers, or anyone who wants to publish consistently without feeling overwhelmed.


Here’s what you’ll learn:

  • Part 1: Quick Prep Work

  • Part 2: The 3-Step Brainstorming Sprint

  • Part 3: How I Use This Substack Content Planning System Weekly

  • Bonus: Swipe My Substack Content Planning Template & Prompt Bank

➝ Paid membership is currently closed — but you can still access all features (and more!) through my new course:

👉 4-Hour Creator – Build Your Substack in One Focused Morning
Get all recent paid posts + 4 powerful lessons + 8 workflow templates — now available for just 17 €! Grab the course here →

Let’s dive in—so you can walk away with a 12-week content plan in just one focused hour.

Keep reading with a 7-day free trial

Subscribe to The Substack Hustle to keep reading this post and get 7 days of free access to the full post archives.

Already a paid subscriber? Sign in
© 2025 Katja Groesser
Privacy ∙ Terms ∙ Collection notice
Start writingGet the app
Substack is the home for great culture

Share